Report on Berlin Industry Workshop, “The Future of 3D Media”, Monday 14^th November 2011

Berlin, one of the world’s leading centres of art and culture, is currently witnessing a surge of media technology innovation, both in academic research centres and in a growing number of ‘Silicon Allee’ start-up companies. The city’s Heinrich Hertz Institute (HHI) was therefore a fitting venue for the first international industry workshop of EMC², headlined “The Future of 3D Media”.

Prof. Ebroul Izquierdo, coordinator of the 3DLife project and Mr. Viorel Peca, Head of Unit, EC

The one-day workshop was hosted in HHI’s brand new Theseus Innovation Centre, and featured a full programme of activities to entertain and engage the 50-plus research and industry delegates gathered from countries across Europe and Asia.

Workshop participants

The programme was designed to showcase innovation in 3D media, consider future developments and opportunities, and exchange ideas on entrepreneurship and academia-industry partnership – both critical ingredients of future European competitiveness in this rapidly evolving field. Detailed information on the workshop can be found at the EMC² website.